Since the 1930s, the exhibition has been a temporary and ever-changing form of expression for Svenskt Tenn. The early exhibitions around the world laid the foundation for a creative direction, driving the development of new products and strengthening the firm’s reputation. Particularly significant was the Liljevalchs exhibition of 1934, when the collaboration with Josef Frank was introduced and a new era for the firm began. At the store on Strandvägen 5, Estrid Ericson also created seasonal exhibitions that introduced new designers and products – while at the same time inspiring new ideas about living and the home.
A tribute to the role of exhibitions in Svenskt Tenn’s history
In the autumn exhibition “Svenskt Tenn On a Small Scale,” on view at the store on Strandvägen 5 in Stockholm, nine historical exhibitions are recreated in miniature. The store is – then as now – a cultural hub for new ideas in design and manufacturing, and several of the products first shown in these exhibitions remain part of the assortment today.
The miniatures in the exhibition were created by Ray Atelier.
